一本英語世界最受歡迎的藝術管理的理論實務 榮獲國家文化藝術基金會贊助《藝術管理這一行》在英語世界普遍被採用為專業教科書，是藝術管理界的經典作品。其內容完整，立論周延，觸及了學習者最關心的兩大問題，亦即「藝術管理最新的思維」、「藝術管理人的未來趨勢」。 新推出的第二版《藝術管理這一行》譯文更加精進，版面內容全部更新，以更流暢的視覺效果幫助目前正在藝術管理界的專業人員，訓練自己提升解決問題的能力。在每一章的背後都列出多個問題，希望你想一想，動動腦，也許你就是為藝術管理界開創新局的金頭腦！ 本書是少數能夠囊括藝術管理各個面向的藝術管理相關著作之一。從管理的所有面向（計畫、行銷、財務、經濟、組織設計、人事、與團體動態），提供藝術管理人員理論與實務應用之資訊。全世界的藝術管理人與藝術組織，所面臨的問題雖然不盡相同，但是仍然有其共通之處，而不論機構的型態，將相...(展开全部)

Bodie, Kane, and Marcus' "Investments and Portfolio Management" sets the standard for graduate/MBA investments textbooks. It blends practical and theoretical coverage, while maintaining an appropriate rigor and a clear writing style. Its unifying theme is that security markets are nearly efficient, meaning that most securities are priced appropriately given their risk and retur...(展开全部)

Conventional economic theory assumes that consumers are fully rational, that they have well-defined preferences and easily understand the market environment. Yet, in fact, consumers may have inconsistent, context-dependent preferences or simply not enough brain-power to evaluate and compare complicated products. Thus the standard model of consumer behavior-which depends on an i...(展开全部)

Conventional economic theory assumes that consumers are fully rational, that they have well-defined preferences and easily understand the market environment. Yet, in fact, consumers may have inconsistent, context-dependent preferences or simply not enough brain-power to evaluate and compare complicated products. Thus the standard model of consumer behavior-which depends on an i...(展开全部)

This upper-level undergraduate text provides an introduction to industrial organization theory along with applications and nontechnical analyses of the legal system and antitrust laws. Using the modern approach but without emphasizing the mathematical generality inherent in many of the arguments, it bridges the gap between existing nontheoretical texts written for undergraduate...(展开全部)

Barnard was prompted by Vilfredo Pareto's seminal four volume work Mind and Society to apply his theories of sociology to management studies. Barnard's study of interaction between people in economic settings was contentious in that he concluded that human behaviour within these settings is largely non-economic and instead approaches ritualistic symbolism.

Relativistic cosmology has in recent years become one of the most exciting and active branches of current research. In conference after conference the view is expressed that cosmology today is where particle physics was forty years ago, with major discoveries just waiting to happen. Also gravitational wave detectors, presently under construction or in the testing phase, promise...(展开全部)

Relativistic cosmology has in recent years become one of the most active and exciting branches of research, often considered to be today where particle physics was forty years ago, with major discoveries just waiting to happen. Consequently the part most affected by this second edition is the last part on cosmology. But there are additions, improvements, and new exercises throu...(展开全部)